Media Manager Online: Open Edition

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Useful links:
Latest PDF Rate Card
2019-01-01 - 2Mb PDF rate card download for Bona.co.za
Website
www.bona.co.za 
Companies
 
Type
Website 
Languages
  • English (Only)
 
Industry Bodies
  • IAB SA

Categories
 
Regions
  • South Africa


Key Updates
  • 2011-09-27 New digital mediums Bona.co.za (Caxton Magazines)
Last checked 2019-05-07
Last updated 2019-09-18

Bona

Featured Media
Type Value Period
Bona ABC 58,071
Bona.co.za Effective Measure: Website 125,531 2018-05-01 - 2018-05-31

Extra
  • Mobile: available, refer to ratecard.
  • Newsletter: Bona; available ex website. Carries advertising, refer to ratecard.
  • Newsletter: promotional: available, refer to ratecard.
  • RSS feed: available ex website.

Social Media
Followers Last Active
Facebook 114,230 2 weeks ago
Instagram 48,340 1 day ago
Twitter 45,750 2 days ago
YouTube 7,532 2 weeks ago
Social media metrics are updated daily.

Social Rates
Effective Date Status Type VAT Comm. Comments Currency Announce Date PDF
2019-01-01 Standard rates 0.00 0.000 ZAR 183Kb
Type Position Condition Amount
Facebook Standard Post
Facebook Video Post
Facebook Share
Facebook Live
Facebook Poll
Facebook Ad Spend
Facebook Video Ad Spend
Instagram Single Image
Instagram Multiple Image
Instagram Story
Instagram Ad Spend
Twitter Standard Tweet
Twitter Retweet
Package Package

Key Updates
  • 2014-05-29 New editors Bona
  • 2011-09-27 New digital mediums Bona.co.za (Caxton Magazines)
  • 2010-09-21 New editors Bona
Profile
Contains general black interest features plus cooking, parenting, health and fitness, celebrity news and specialist articles for women and men. Feeds from Bona Magazine. 
Advertising Type
  • Online Display
  • Sponsorship
  • Popups
  • Text Links
  • Rich Media
  • Interstitials
  • Floaters
  • Press Offices

Content Type
  • News Features
  • Directory
  • Search
  • Advertorial
  • Blog
  • Games
  • Ecommerce
  • User Content
  • Forums
Last checked 2019-05-07
Last updated 2011-09-26

Target
Upper and middle-class black family members. 
Access
 
Performance

Certificate: IAB

Start date 2018-05-01
End date 2018-05-31
DOMESTIC
Unique browsers
Daily Average Unique browsers
User sessions
Frequency
Page views
Average page duration
Average user session
Ave. page views per session
Mobile
WORLDWIDE
Unique browsers
Daily Average Unique browsers
User sessions
Frequency
Page views
Average page duration
Average user session
Ave. page views per session
Mobile
NON SOUTH AFRICAN
Unique browsers
Daily Average Unique browsers
User sessions
Frequency
Page views
Ave. page views per session
Last checked 2019-05-07
Last updated 2011-09-26

Frequency
 
Cover Date
 
Next issue cover dated
Period from release Calculated deadline
Distribution
Booking
Cancellation
Material Advertising
Material Advertorial
Editorial
Material Sponsorship
Last checked 2019-05-07
Last updated 2015-09-11

Advertising Materials
Material Resolution Max File Size
JPEG
Flash (SWF)
GIF

Last checked 2019-05-07

Effective Status Rate type Currency VAT% Comm.% Original % Change
2019-01-01 Standard rates ZAR 0.00 0.000 2Mb
2018-01-01 Standard rates ZAR 0.00 0.000 1Mb
Show all rate cards to 2011-09-01

Rate Change Legend: Size / Calculation change No increase Increase Decrease


Rate Card Details for 2019-01-01

Original PDF: 2Mb PDF rate card download for Bona.co.za

Export to Excel

Interval
None
Terms
45 days
Position Type Max Size Type WxD Condition Calculation Casual
Home page/Run of site Advertorial
Home page/Run of site Competition
Home page/Run of site Rich media: video ads
Home page/Run of site Rich media: video ads
Home page/Run of site Rich media: video ads
Run of site Package
Run of site Package
  • Advertising - Administration
    • Media Co-ordinator Team Leader
    • Reception
    • Sales Support

  • Advertising - Bookings
    • Media Co-ordinator Team Leader

  • Advertising - Key adv. contact
    • New Business Manager

  • Advertising - Management
    • New Business Manager
    • Head of Sales
    • Client Strategy Manager
    • Commercial Manager: Print & Digital

  • Advertising - Marketing services
    • Marketing Manager & Sales Manager Farmer's Weekly

  • Advertising - Sales
    • New Business Manager
    • Key Account Exec.
    • Key Account Exec.
    • Head of Sales
    • Print & Digital: Key Accounts
    • Key Account Exec.
    • Accounts Manager: Print & Online
    • Adv. Sales: Key Accounts
    • Client Strategy Manager
    • Commercial Manager: Print & Digital
    • Key Account Exec.: Print & Online

  • Advertising - Sales: direct/retail
    • Print & Digital: Key Accounts

  • Editorial - Beauty
    • Digital Editor
    • Editor

  • Editorial - Beauty: black
    • Digital Editor

  • Editorial - Black interest
    • Digital Editor
    • Features Writer
    • Editor

  • Editorial - Celebrity news
    • Digital Editor
    • Editor

  • Editorial - Cooking
    • Food Editor
    • Digital Editor
    • Editor

  • Editorial - Entertainment
    • Digital Editor
    • Features Writer
    • Editor

  • Editorial - Fashion & clothing: consumer
    • Digital Editor
    • Fashion Editor
    • Editor

  • Editorial - Food
    • Food Editor
    • Digital Editor
    • Editor

  • Editorial - General interest
    • Digital Editor
    • Editor

  • Editorial - Health & fitness
    • Digital Editor
    • Editor

  • Editorial - Home interest
    • Digital Editor
    • Features Writer
    • Editor

  • Editorial - Interior decoration
    • Features Writer

  • Editorial - Key decision maker
    • Digital Editor

  • Editorial - Lifestyle & leisure
    • Digital Editor
    • Features Writer
    • Editor

  • Editorial - Parenting
    • Digital Editor
    • Editor

  • Editorial - Travel & tourism: consumer
    • Digital Editor
    • Features Writer
    • Editor

  • Editorial - Women
    • Digital Editor
    • Features Writer
    • Editor

  • Management - Administration
    • P.A. to General Manager

  • Management - Marketing
    • Marketing Manager & Sales Manager Farmer's Weekly
    • Head of Retail: Marketing & Innovation Direct

  • Management - Publisher
    • General Manager