Media Manager Online: Open Edition

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Useful links:
Latest PDF Rate Card
2017-01-01 - 2Mb PDF rate card download for Elle.co.za
Website
www.elle.co.za 
Companies

Type
Website 
Languages
  • English (Only)

Industry Bodies
  • IAB SA

Categories


Key Updates
Last checked 2016-09-01
Last updated 2017-05-04

Elle South Africa

Featured Media
Type Value Period
Elle ABC 22,872 2017-01-01 - 2017-03-31
Elle Decoration ABC 19,906 2016-07-01 - 2016-12-31
Elle.co.za Nielsen Online: Total: Unique browsers 8,144 2016-01-01
ElleDecoration.co.za Effective Measure: Website 25,712 2017-02-01 - 2017-02-28

Extra
  • Events, shows, activations: available, details on application.
  • Newsletter: Elle: available monthly. 3500 subscribers. Advertising available, refer Online ratecard.
  • Newsletter: Elle Decor: available weekly & monthly, refer to ratecard.
  • RSS feed: available ex website.

Social Media
Followers Last Active
Facebook Elle: carries advertising, Post: R500
Facebook Elle Decor: carries advertising, Post: from R550.
Instagram Elle Decor: carries advertising. Post: R500 37,863 1 day ago
Instagram Elle: carries advertising. Post: R500. 68,201 1 day ago
Pinterest Elle: carries advertising. Pin: R500.
Pinterest Elle Decor: carries advertising. Pin: R500
Twitter Elle: carries advertising, Tweet: R500 112,070 1 day ago
Twitter Elle Decor: carries advertising, Tweet: R350 40,378 1 day ago
YouTube 53 2 months ago
YouTube Elle 214 1 month ago
Social media metrics are updated daily.

Key Updates
Profile
Focuses on fashion and beauty but also features lifestyle and leisure. 
Advertising Type
  • Online Display
  • Sponsorship
  • Popups
  • Text Links
  • Rich Media
  • Interstitials
  • Floaters
  • Press Offices

Content Type
  • News Features
  • Directory
  • Search
  • Advertorial
  • Blog
  • Games
  • Ecommerce
  • User Content
  • Forums
Last checked 2016-09-01
Last updated 2011-04-11

Target
Females aged 18-35, with the focus on the career woman and the fashion conscious. 
Access
 
Performance
Period 2016-01-01
Source
Total: Unique browsers
Total: Page impressions
Unique browsers/month
Page views/month
Last checked 2016-09-01
Last updated 2016-01-17

Frequency
 
Cover Date
 
Last checked 2016-09-01
Last updated 2014-01-23

Technologies Comment
 
Advertising Materials
Material Resolution Max File Size
Flash (SWF)
GIF
JPEG

Last checked 2016-09-01
Last updated 2011-04-11

Effective Rate type Currency VAT% Comm.% Terms Interval Original % Change
2017-01-01 Standard rates ZAR 0.00 0.000 0 Days None 2Mb
2016-01-01 Standard rates ZAR 0.00 0.000 0 Days None 1Mb
Show all rate cards to 2011-01-01

Rate Change Legend: Size / Calculation change No increase Increase Decrease


Rate Card Details for 2017-01-01

Original PDF: 2Mb PDF rate card download for Elle.co.za

Export to Excel

Position Type Max Size Type WxD Condition Calculation Casual
Home page Package
Home page Wallpaper
Home page/Run of site Leaderboard
Home page/Run of site Skyscraper
Home page/Run of site Island
Home page/Run of site Advertorial
Home page/Run of site Rich media
  • Advertising - Administration
    • Adv. Prod. Co-ord./Reception

  • Advertising - Key adv. contact
    • Group Sales Manager

  • Advertising - Management
    • Group Sales Manager

  • Advertising - Sales
    • Key Account Manager
    • Group Sales Manager

  • Editorial - Beauty
    • Editor-in-Chief

  • Editorial - Fashion & clothing: consumer
    • Editor-in-Chief
    • Fashion Editor/Managing Editor

  • Editorial - Key decision maker
    • Editor-in-Chief

  • Editorial - Services: administration
    • Adv. Prod. Co-ord./Reception

  • Editorial - Travel & tourism: consumer
    • Editor-in-Chief

  • Editorial - Women
    • Editor-in-Chief

  • Management - Finance
    • Chief Financial Officer

  • Management - Management
    • CEO/Editor