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Useful links:
Latest PDF Rate Card
2016-09-01 - 2Mb PDF rate card download for Smile 90.4 FM
Website
 
Companies

Type
Broadcast 
Broadcast Frequenct
90.4 FM 
License Type
Commercial 
Languages
  • Afrikaans (Secondary)
  • English (Primary)

Categories

Regions


Key Updates
  • 2013-03-19 New radio stations Smile 90.4 FM commercial station covering Western Cape (Smile/Mediamark)
Last checked 2016-06-14
Last updated 2016-08-04

Smile FM

Featured Media
Type Value Period
Smile 90.4 FM

Extra
  • Website: features station and its resources, listen online. Includes blog. Non-commercial.

Social Media
Followers Last Active
Facebook 58,844 1 day ago
Twitter 8,286 1 day ago
YouTube 105 6 days ago
Social media metrics are updated daily.

Key Updates
  • 2013-03-19 New radio stations Smile 90.4 FM commercial station covering Western Cape (Smile/Mediamark)
Broadcast Hours
24 hours 
Format
 
Restrictions
 
Policy
 
Advertising Type
  • Spot
  • Announcer Read
  • Sponsorship
  • No Advertising

Content Type
  • News
  • Music
  • Talk

Last checked 2016-06-14
Last updated 2015-04-09

Target
Adults aged 25-49 
Footprint

Last checked 2016-06-14
Last updated 2013-03-15

Materials
Spot
 
Station Read
 
Delivery
 
Deadlines
Periods
Period from release
Booking
Cancellation
Material Advertising
Material Editorial
Material Sponsorship

Last checked 2016-06-14
Last updated 2016-08-04

Effective Rate type Currency VAT% Comm.% Terms Interval Original % Change
2016-09-01 Mediamark Direct/Agency ZAR 0.00 16.500 45 Days None 2Mb
2015-07-01 Mediamark Direct/Agency ZAR 0.00 16.500 45 Days None 679Kb
Show all rate cards to 2013-03-01

Rate Change Legend: Size / Calculation change No increase Increase Decrease


Rate Card Details for 2016-09-01

Original PDF: 2Mb PDF rate card download for Smile 90.4 FM

Export to Excel

Comments:
Rate Groups
  Weekdays
00:00:00 - 04:00:00
04:00:00 - 06:00:00
06:00:00 - 09:00:00
09:00:00 - 12:00:00
12:00:00 - 15:00:00
15:00:00 - 19:00:00
19:00:00 - 22:00:00
22:00:00 - 24:00:00
  Sat
00:00:00 - 06:00:00
06:00:00 - 09:00:00
09:00:00 - 12:00:00
12:00:00 - 15:00:00
15:00:00 - 19:00:00
19:00:00 - 24:00:00
  Sun
00:00:00 - 06:00:00
06:00:00 - 09:00:00
09:00:00 - 12:00:00
12:00:00 - 15:00:00
15:00:00 - 19:00:00
19:00:00 - 24:00:00
Additional Information
  • Announcer read commercials:
  • Preferred time:
  • Sponsorship:
  • Cape Town Radio (Pty) Ltd (Media Owner: Primary)

    Website:

  • Mediamark Radio (Advertising Sales Agent)

    Website: www.mediamark.co.za
    • Cape Town: Branch
      • Sales Director: Coastal
      • Account Manager
      • Sales Manager: Coastal
      • Sales Co-ordinator
      • Senior Traffic Executive
      • Marketing Strategist
    • Johannesburg: Head Office
      • Sponsorship & Promotions Manager
      • Trade Marketing Executive
      • Sales Lead: Convergence
      • Head of Ops & Traffic
      • Group Sales Director
      • Mediamark Sales Manager
      • Direct Sales Co-ordinator
      • Snr Traffic Executive
      • MD
      • Snr Traffic Executive
      • Strategic Marketing Services Manager
      • Project Manager: Events
      • Marketing Director
      • Brand Manager

  • Advertising - Administration
    • Head of Ops & Traffic
    • Direct Sales Co-ordinator
    • Snr Traffic Executive
    • Snr Traffic Executive

  • Advertising - Bookings
    • Senior Traffic Executive

  • Advertising - Management
    • Sales Director: Coastal
    • Sponsorship & Promotions Manager
    • Head of Ops & Traffic
    • Group Sales Director
    • Sales Manager: Coastal
    • Mediamark Sales Manager
    • Sales Co-ordinator

  • Advertising - Marketing services
    • Marketing Strategist
    • Strategic Marketing Services Manager

  • Advertising - Sales
    • Sales Director: Coastal
    • Account Manager
    • Sales Lead: Convergence
    • Group Sales Director
    • Sales Manager: Coastal
    • Brand Manager

  • Advertising - Sales: local
    • Sales

  • Advertising - Sales: promotions
    • Sponsorship & Promotions Manager

  • Advertising - Sales: sponsorships
    • Sponsorship & Promotions Manager

  • Editorial - Key decision maker
    • Programme Director

  • Editorial - Music: general
    • Programme Director

  • Editorial - Western Cape: Cape Town
    • Programme Director

  • Management - Administration
    • Direct Sales Co-ordinator
    • Sales Co-ordinator

  • Management - Management
    • MD
    • Managing Director

  • Management - Marketing
    • Trade Marketing Executive
    • Project Manager: Events
    • Marketing Director