Media Manager Online: Open Edition

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Useful links:
Latest PDF Rate Card
2018-03-01 - 210Kb PDF rate card download for Cape Argus Online
Website
www.iol.co.za/capeargus 
Email
arglet@inl.co.za 
Companies
 
Type
Website 
Parent Medium
IOL.co.za 
Languages
  • English (Only)
 
Industry Bodies
  • IAB SA

Categories
 
Regions
  • South Africa

Last checked 2018-06-29
Last updated 2018-08-16

Cape Argus, The

Featured Media
Type Value Period
Cape Argus Online Nielsen Online: Total: Unique browsers 48,973 2015-12-01 -
Cape Argus, The ABC 27,946
Cape Argus: Motoring Carrying title 27,946 2018-01-01 to 2018-03-31
Cape Argus: Tonight Carrying title 27,946 2018-01-01 to 2018-03-31
HOME (Pretoria News - Fri & Sat., Sat.Star, Sat. Weekend Argus, Sun.Tribune) Carrying titles 176,055 2015-04-01
Saturday Live: Sat. Star, Ind. on Sat, PTA News W'end, W'end Argus Sat. Carrying titles 132,680 2017-01-01
Weekend Argus ABC 52,004
Weekend Argus: Good Weekend Carrying title 52,004 2018-01-01 to 2018-03-31
Weekend Argus: Independent Traveller Carrying title 52,004 2018-01-01 to 2018-03-31
Weekend Argus: Jellybean Journal Carrying title 33,996 2017-10-01
Weekend Argus: Motoring .

Social Media
Followers Last Active
Facebook Cape Argus. 61,922 1 day ago
Facebook Weekend Cape Argus. 3,553 2 months ago
Facebook HOME 684 2 months ago
Twitter Cape Argus. 35,322 1 day ago
Twitter Weekend Cape Argus.
Social media metrics are updated daily.

Key Updates

IOL

Featured Media
Type Value Period
Business Report Online Nielsen Online: Total: Unique browsers 266,413 2015-12-01 -
Cape Argus Online Nielsen Online: Total: Unique browsers 48,973 2015-12-01 -
Cape Times Online Claimed: Unique browsers/month 49,296 2015-01-01 - 2015-01-31
Daily News Online Claimed: Unique browsers/month 21,291 2015-12-01 -
Independent on Saturday Online Claimed: Unique browsers/month 34,356 2015-01-01 - 2015-01-31
IOL Lifestyle Claimed: Unique browsers/month 61,401 2015-12-01 -
IOL Motoring Nielsen Online: Total: Unique browsers 145,374 2015-12-01 -
IOL News Claimed: Unique browsers/month 1,543,753 2015-12-01 -
IOL Property Claimed: Unique browsers/month 5 2015-01-01 - 2015-01-31
IOL Scitech Nielsen Online: Total: Unique browsers 79,372 2015-12-01 -
IOL Sport Claimed: Unique browsers/month 169,059 2015-12-01 -
IOL Tonight Nielsen Online: Total: Unique browsers 328,668 2015-12-01 -
IOL Travel Claimed: Unique browsers/month 51,313 2015-12-01 -
IOL Weather Effective Measure: Website 8 2018-04-01 - 2018-04-30
IOL.co.za Effective Measure: Website 5,502,313 2018-05-01 - 2018-05-31
Mercury Online, The Claimed: Unique browsers/month 40,018 2015-01-01 - 2015-01-31
Personal Finance Online Nielsen Online: Total: Unique browsers 22,029 2015-12-01 -
Post Online, The Claimed: Unique browsers/month 28,441 2015-12-01 -
Pretoria News Online Claimed: Unique browsers/month 38,513 2015-01-01 - 2015-01-31
Saturday Star Online Claimed: Unique browsers/month 15,039 2015-12-01 -
Star Online, The Claimed: Unique browsers/month 126,495 2015-12-01 -
Sunday Independent Online Nielsen Online: Total: Unique browsers 15,497 2015-12-01 -
SundayTribune Online Claimed: Unique browsers/month 7,234 2015-10-01 - 2015-10-31

Extra
  • Mobile: mobi adaptation.
  • Newsletter: promotional: available ex website. Carries advertising, refer ratecard.
  • RSS feed: available ex website.
  • Social media campaigns: available, refer ratecard.

Social Media
Followers Last Active
Facebook IOL news 280,237 1 month ago
Facebook IOL Lifestyle 20,248 1 month ago
Facebook IOL Motoring
Facebook IOL Sport
Instagram 3,333 Today
Twitter IOL News 277,787 21 hours ago
Twitter IOL Sport
Twitter IOL Property 1,902 3 days ago
Twitter IOL Lifestyle
YouTube 133 6 years ago
Social media metrics are updated daily.

Key Updates
Profile
Online edition of daily newspaper. Has international, national and regional news, sport, entertainment, opinion and business with a Western Cape/Cape Town focus. 
Advertising Type
  • Online Display
  • Sponsorship
  • Popups
  • Text Links
  • Rich Media
  • Interstitials
  • Floaters
  • Press Offices

Content Type
  • News Features
  • Directory
  • Search
  • Advertorial
  • Blog
  • Games
  • Ecommerce
  • User Content
  • Forums
Last checked 2018-06-29
Last updated 2011-05-24

Target
English speaking adults interested in international, national and Western Cape/Cape Town news. 
Access
 
Performance
Period 2015-12-01 -
Source
Total: Unique browsers
Total: Page impressions
Unique browsers/month
Page views/month
Last checked 2018-06-29
Last updated 2015-12-01

Frequency
 
Cover Date
 
Issue Comment
 
Next issue cover dated
Period from release Calculated deadline
Distribution
Booking
Cancellation
Material Advertising
Material Advertorial
Editorial
Material Sponsorship
Last checked 2018-06-29
Last updated 2011-05-24

Comment
 
Advertising Materials
Material Resolution Max File Size
GIF
Flash (SWF)
JPEG

Last checked 2018-06-29

Effective Status Rate type Currency VAT% Comm.% Original % Change
2018-03-01 Standard rates ZAR 0.00 0.000 210Kb
2017-08-01 Standard rates ZAR 0.00 0.000 1Mb
Show all rate cards to 2011-01-01

Rate Change Legend: Size / Calculation change No increase Increase Decrease


Rate Card Details for 2018-03-01

Original PDF: 210Kb PDF rate card download for Cape Argus Online

Export to Excel

Interval
None
Position Type Max Size Type WxD Condition Calculation Casual
Home page/Run of site Leaderboard 15KB
Home page/Run of site Leaderboard 15KB
Home page/Run of site Billboard 15KB
Home page/Run of site Rectangle: medium 15KB
Home page/Run of site 1/2 page 15KB
Home page/Run of site Advertorial: native adv.
Home page/Run of site Takeover package
Home page/Run of site Wallpaper
Home page/Run of site Rich media: video ads
Home page/Run of site Rich media: video ads
  • Advertising - Administration
    • SSC Finance: Supervisor
    • Advertising Agency Accounts and Queries

  • Advertising - Key adv. contact
    • Digital Sales Manager

  • Advertising - Management
    • SSC Finance: Supervisor
    • Digital Sales Manager

  • Advertising - Sales
    • Digital Sales Manager

  • Editorial - Beauty
    • Fashion and Beauty Writer

  • Editorial - Fashion & clothing: consumer
    • Fashion and Beauty Writer

  • Editorial - General interest
    • Senior Reporter: The Cape Argus

  • Editorial - Key decision maker
    • Live Editor: Cape Argus Online

  • Editorial - News
    • Reporter
    • Journalist: Weekend Argus
    • Senior Reporter: The Cape Argus
    • Multimedia Journalist: The Cape Argus
    • Acting Editor: Weekend Argus / Editor: SunLive / Editor: Jellybean Journal
    • Live Editor: Cape Argus Online

  • Editorial - News: newsdesk
    • Acting Editor: Weekend Argus / Editor: SunLive / Editor: Jellybean Journal
    • Live Editor: Cape Argus Online

  • Editorial - Services: pictures
    • Multimedia Journalist: The Cape Argus

  • Editorial - Sports
    • Cape Sports Co-ordinator

  • Management - Finance
    • SSC Finance: Supervisor

  • Management - Management
    • Group Executive: Digital