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Useful links:
Latest PDF Rate Card
2016-04-01 - 1Mb PDF rate card download for Tru FM
Website
 
Companies
  • SABC (Media Owner: Primary)

Type
Broadcast 
Broadcast Frequenct
89.9 to 104.1 FM 
Web Streaming
http://www.trufm.co.za/player/trufmplayer?participant=yes 
License Type
Commercial 
Languages
  • English (Primary)
  • Xhosa (Secondary)

Industry Bodies
  • SAARF

Categories

Regions

Last checked 2016-06-13
Last updated 2016-06-13

Tru FM

Featured Media
Type Value Period
Tru FM Listenership 102,000 2014

Extra
  • Newsletter: available ex website.
  • RSS feed: available ex website.
  • Website: portal to view station resources, listen online. Features blogs. Commercial.

Social Media
Followers Last Active
Facebook 21,759 Today
Twitter 7,637 1 day ago
YouTube 2 weeks ago
Social media metrics are updated daily.
Broadcast Hours
24 hrs Mon-Sun 
Format
 
Restrictions
 
Policy
 
Advertising Type
  • Spot
  • Announcer Read
  • Sponsorship
  • No Advertising

Content Type
  • News
  • Music
  • Talk

Last checked 2016-06-13
Last updated 2009-08-19

Target
Xhosa speaking youth aged between 16 and 34. 
Footprint

Footprint Map
Last checked 2016-06-13
Last updated 2009-08-19

Subscribers only
Materials
Spot
 
Station Read
 
Delivery
 
Deadlines
Periods
Period from release
Booking
Cancellation
Material Advertising
Material Editorial
Material Sponsorship

Last checked 2016-06-13
Last updated 2009-05-25

Effective Rate type Currency VAT% Comm.% Terms Interval Original % Change
2016-04-01 SABC ZAR 0.00 16.500 45 Days None 1Mb
2015-10-01 SABC ZAR 0.00 16.500 45 Days None 333Kb
Show all rate cards to 2008-04-01

Rate Change Legend: Size / Calculation change No increase Increase Decrease


Rate Card Details for 2016-04-01

Original PDF: 1Mb PDF rate card download for Tru FM

Export to Excel

Comments:
Rate Groups
  Weekdays
00:00:00 - 03:00:00
03:00:00 - 06:00:00
06:00:00 - 09:00:00
09:00:00 - 12:00:00
12:00:00 - 15:00:00
15:00:00 - 18:00:00
18:00:00 - 21:00:00
21:00:00 - 24:00:00
  Sat
00:00:00 - 03:00:00
03:00:00 - 06:00:00
06:00:00 - 09:00:00
09:00:00 - 12:00:00
12:00:00 - 15:00:00
15:00:00 - 18:00:00
18:00:00 - 21:00:00
21:00:00 - 24:00:00
  Sun
00:00:00 - 03:00:00
03:00:00 - 06:00:00
06:00:00 - 09:00:00
09:00:00 - 12:00:00
12:00:00 - 15:00:00
15:00:00 - 18:00:00
18:00:00 - 21:00:00
21:00:00 - 24:00:00
Additional Information
  • Announcer read commercials:
  • Preferred time:
  • Position in break:
  • SABC (Media Owner: Primary)

    Website: www.sabc.co.za
    • Bisho: Tru FM Office
      • Station Manager
      • Secretary
      • Executive Producer
      • Events Co-ordinator
      • Programme Manager
      • Receptionist
      • Marketing Manager
    • Cape Town: Group Sales & Marketing
      • Trade Marketing
      • Sales Assistant: Business Development
      • Account Executive: Business Development
      • Account Executive
      • Account Executive: Agency Sales
      • PA to Provincial Sales Manager
      • Provincial Sales Manager Television & Radio
    • Durban: Group Sales & Marketing
      • Provincial Sales Manager
      • Account Media Manager: Business Development
      • Account Executive: Business Development
      • Editorial Assistant
      • Account Executive: Agency Sales
      • Newsroom - KZN
      • Radio Input Editor
      • KZN: Provincial Marketing Services Manager
    • East London: Group Sales & Marketing
      • Office Co-ordinator
      • Accounts Exec: Business Development
    • Johannesburg: Group Sales & Marketing
      • National Agency Sales Manager
      • National Sales Manager: Government
      • Account Manager: Business Development Gauteng
      • National Project Co-ordinator - Business Development
      • Finance/Revenue Manager: Radio
      • Key Account Executive: Agency Sales Radio
      • Account Manager: SABC Sport Sales
      • Account Executive: Business Development
      • Group Sales & Marketing
      • Business Unit Manager
      • Sales Manager
      • Sales Assistant: Business Development
      • Account Executive: Agency Sales
      • Account Executive: Agency Sales PBS radio
      • Account Executive: Business Development
      • Business Development andTrade Marketing
      • Account Executive: Business Development
      • Business Unit Manager
      • Account Manager: Sport Sponsorships
      • National Sales Manager: Sport Sponsorships
      • General Manager Radio Sales
    • Mthatha and East London: Group Sales & Marketing
      • Account Executive: Government Business
    • Port Elizabeth: Group Sales & Marketing
      • Accounts Executive: Business Development
      • Airtime Management Executive
      • Provincial Sales and Marketing Manager

  • Advertising - Administration
    • Sales Assistant: Business Development
    • Office Co-ordinator
    • Sales Assistant: Business Development
    • PA to Provincial Sales Manager

  • Advertising - Management
    • Provincial Sales Manager
    • Airtime Management Executive
    • Provincial Sales Manager Television & Radio
    • General Manager Radio Sales

  • Advertising - Marketing services
    • Trade Marketing
    • Provincial Sales and Marketing Manager
    • KZN: Provincial Marketing Services Manager

  • Advertising - Sales
    • National Sales Manager: Government
    • Provincial Sales Manager
    • National Project Co-ordinator - Business Development
    • Account Executive
    • Account Manager: SABC Sport Sales
    • Account Executive: Business Development
    • Group Sales & Marketing
    • Sales Manager
    • Account Executive: Government Business
    • Business Development andTrade Marketing
    • Account Manager: Sport Sponsorships
    • Provincial Sales Manager Television & Radio
    • Provincial Sales and Marketing Manager
    • General Manager Radio Sales

  • Advertising - Sales: agency
    • National Agency Sales Manager
    • Account Manager: Business Development Gauteng
    • Key Account Executive: Agency Sales Radio
    • Business Unit Manager
    • Account Executive: Agency Sales
    • Account Executive: Agency Sales PBS radio
    • Account Executive: Agency Sales
    • Business Unit Manager

  • Advertising - Sales: direct/retail
    • Accounts Executive: Business Development
    • Account Media Manager: Business Development
    • Account Executive: Business Development
    • Accounts Exec: Business Development
    • Account Executive: Agency Sales
    • Account Executive: Business Development
    • Account Executive: Business Development
    • Account Executive: Business Development

  • Advertising - Sales: sponsorships
    • National Sales Manager: Sport Sponsorships

  • Editorial - Black interest
    • Programme Manager

  • Editorial - Eastern Cape: country
    • Programme Manager

  • Editorial - Eastern Cape: East London
    • Programme Manager

  • Editorial - Key decision maker
    • Programme Manager

  • Editorial - News
    • Editorial Assistant
    • Newsroom - KZN
    • Radio Input Editor

  • Editorial - Radio: production
    • Executive Producer

  • Editorial - Youth & teenage
    • Programme Manager

  • Management - Administration
    • Secretary
    • Receptionist

  • Management - Finance
    • Finance/Revenue Manager: Radio

  • Management - Management
    • Station Manager

  • Management - Marketing
    • Events Co-ordinator
    • Marketing Manager